CLIENT : Australian Red Cross
Designed to be a unique way to engage with potential clients at events as well as on their own mobile devices, Explore Your Future is an ‘avatar creator’ which presents players with a fictional space-age job title based on ‘stats’ they enter. Players can make their avatar as much or as little like themselves as they choose. A player’s completed avatar is captured and sent to Red Cross Employment Services, providing the means (through player details submitted) and a reason (a copy of the player’s created avatar) for RCES to contact players about their services.
GAME DESIGN & PRODUCTION, ILLUSTRATION: Monkeystack